with Becca Ellison
Your ideal client inquires & is excited to work with you right away.
Crazy thing is... you haven't even spoken to them yet.
But how do you differentiate yourself and build this elusive thing called a brand anyway?
From the Brand Up, is a 12-week program that teaches you the foundations of creating a brand that does your selling for you. With the accountability to actually get it done. Built for coaches that are ready to become the go-to pro in their industry.
You want to be the go-to in your industry, but you have no idea how to get there.
You want selling your services to be easy, instead of feeling like you’re pulling teeth to convince people you’re “the one.”
You've done okay with word-of-mouth referrals, but you know you need to attract a new audience to truly succeed online.
What if there was an easier way to build an irresistible brand and attract your dream clients?
And what if you could do it all with the guidance of an expert, plus the community and accountability from a group of like-minded service pros?
This is a 12-week group program that teaches you how to create an irresistible brand that stands out from your competitors and makes you a magnet for dream clients.
Having a full calendar of clients and a waitlist filling up — no more fighting for every inquiry!
Watching your biz grow month after month as you consistently work with only dream clients.
No longer worrying about where your next client is coming from, because you have an online presence that sells for you.
Raising your rates because you’re in such high demand.
Join From the Brand Up and you can!
"Before FTBU I was struggling with offering too many genres and dealing with burnout. I’ve been wanting to niche down and have a website that sends a clear message to those who need my service. I wasn’t sure how to make that transition and keep enough business and I’ve always struggled with creating content that would be valuable to potential clients.
FTBU went far deeper than any other program I’ve previously experienced. It really helped me to see how to put all the pieces together when it comes to clarifying my brand message, from the visuals to content creation to implementation.
This program is will help anyone get clear about how to market their brand with clarity and intention! It really levels you up to understanding what it means to show up as the expert in your field. It’s great for those just starting out, and for those ready to refine their brand. TOTALLY WORTH IT!"
-Toni Pinto
So, you keep thinking about "re-branding," that maybe fancy new fonts, colors and web design will fix your client attraction problems...
But how will the visuals attract if there is no vision, goals or values attached to the message?
Without that foundational work, a re-brand will fix your problems.
Inside FTBU, you’ll learn exactly how to build a brand that stands out from the crowd so you can attract clients on autopilot and become recognized in your industry. (Think of it like being an Oreo instead of a generic store brand cookie — people will naturally flock to you!)
Because once you know what your brand stands for, what your goals are, and how and where to show up consistently, dream clients will be knocking down your door.
WHAT YOU’LL LEARN INSIDE FTBU
The 3 Pillars of a Kickass Brand
Identify your brand vision & mission and learn how to build your business into a brand that best serves YOU!
Learn how to use imagery & words to stand out from the crowd and get inside your dream clients’ heads.
Build the strategy that will attract your clients with ease.
Hone your expertise, build your content strategy and create a system that always serves their needs first.
→ Week 1 ←
Business vision, goals and how to align it with your life
→ Week 2 ←
Niche and ideal client deep dive.
→ Week 3 ←
Creating unique and on-brand offers that are memorable and desirable
→ Week 4 ←
Learn the Storybrand™ framework and how to build messaging your clients want.
→ Week 5 ←
Your brand stories. Connecting to your audience through your past and the transformations you’ve provided other clients.
→ Week 6 ←
Learning your brand voice and how to make sure your personality shines through so everything you write sounds like you.
→ Week 7 ←
Visuals, tone and vibe of your photos, graphics, and design. So that your website, marketing and visuals align with your brand and are recognizable everywhere.
→ Week 8 ←
Expertise excavation. Decide what your brand will be known for and how to present yourself as that expert and create a content plan to build that expertise.
→ Week 9 ←
Content strategy plan for building authority and growing your audience.
→ Week 10 ←
Conduct a website and social media brand review and create an action plan of how to roll out your new messaging and branding.
→ Week 11 ←
Implementation week with group working sessions.
→ Week 12 ←
Building a content system to reuse your content and continue to build your brand.
Do you get frustrated because you are not attracting the right clients?
From the Brand Up will open again May 2022
Meet Your Coach
Hey... I'm Becca
I'm a business coach and brand photographer and I help service-based businesses build intentional brands so they can attract kickass clients. I live in Seattle with my 2 kids, husband and golden retriever, sneaking Oreo cookies whenever my kids’ backs are turned 🤷♀️
Thanks to the brand I've built, I attract dream clients without having to spend all dang day on social media or hard-sell people on working with me.
They experience my brand presence online through my website, content, and social media and are ready to book by the time they inquire. Once I tapped into the power of a strong brand, my business exploded — and I want the same for you.
That’s why I created From the Brand Up: to teach you how to effectively and efficiently build your brand so that you can attract dream clients and grow your business, without the years of trial and error that I went through.
Then sign up below and get on the waitlist for an exclusive discount!
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From the Brand Up • ©2022 • Rebecca Ellison Creative, LLC • Seattle, WA